Search results for: customer journey
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Posted on
17/05/2017
The “Bank as a platform” (BaaP) vision is the idea that banks distribute their own products as well as those of third parties through Open APIs and front-ends, so that ...
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Posted on
10/03/2017
What would happen if banks had to support the same level of customer interaction as major retail companies like Amazon? If they had to service an exponentially increased number of ...
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Posted on
27/10/2016
A newly published whitepaper from GFT analyses the dynamic development in eight key markets, and gives recommendations for the financial sector. At the end of 2018 the European Central Bank intends ...
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Posted on
02/04/2015
With the campaign “Empowering Digital Banks”, GFT aims to support the bank’s digitisation process. Marina Walser, Director Portfolio Strategy, talks about the pressure on banks to reinvent themselves, rediscover their customers ...
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Posted on
16/02/2015
Three out of four Germans between the ages of 18 and 39 carry out banking activities online with devices like smartphones and tablet computers. These bank customers are only rarely ...