Despite having been around for decades, Artificial Intelligence (AI) continues to be one of the hottest topics in the market. Banks around the world have recognised its potential and many have made it a strategic priority, believing that it will be a competitive differentiator in years to come.
Barely a week goes by without some news about the use of chatbots and virtual assistants in banking hitting the headlines. But despite the hype, banks’ interest in using AI to improve customer experience (CX) is actually lower than their interest in using it to mitigate security risks and boost business efficiency – as demonstrated by Forrester in its report, published in December 2018: Beyond The Hype: How Banks Use AI To Drive Operational Efficiency.
This piece of analyst research highlights that many digital banking executives don’t know where to start or what to focus on with regards to AI, and that the hype around AI makes this even harder. To help our readers gain a better understanding of how to leverage AI to drive operational efficiency, we are offering complimentary access to this Forrester report until June 15th, 2019.
The report examines current banking use cases and business results to date around AI-driven operational efficiency. It is drawn from the responses of 2,879 global financial services, data, and analytics decision makers surveyed by Forrester. We hope you’ll find it a valuable read